Privacy Policy for Back Bay Pest

Effective Date: March 1, 2026
Last Updated:  March 2, 2026

Back Bay Pest (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide when visiting our website. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or contact us online.

By using our website, you consent to the practices described in this policy.

1. Information We Collect

We may collect personal and non-personal information from you in a variety of ways, including when you visit our website, fill out a contact form, request services, or interact with advertisements.

Personal Information You Provide

We collect personal information you voluntarily provide through our contact form or other communication methods, which may include:

  • Name

  • Phone number

  • Email address

  • Service address

  • Details about your pest control needs

  • Any other information you choose to provide

Automatically Collected Information

When you visit our website, certain information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device type

  • Pages visited and time spent on the site

  • Referring website or source

  • General location information (city/state)

This information helps us improve our website and marketing efforts.

2. How We Use Your Information

We use collected information for the following purposes:

  • To respond to inquiries and service requests

  • To provide pest control services and customer support

  • To improve our website, services, and user experience

  • To send appointment reminders or service-related communications

  • To analyze website performance and marketing effectiveness

  • To deliver relevant advertising and promotions

  • To comply with legal obligations

We do not sell your personal information.

3. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic.

Cookies may be used to:

  • Remember user preferences

  • Understand website usage

  • Improve website performance

  • Deliver relevant advertisements

You can choose to disable cookies through your browser settings; however, some features of the website may not function properly.

4. Third-Party Analytics and Advertising

We use third-party tools to better understand how visitors use our website and to deliver relevant advertising.

Google Analytics

We use Google Analytics to collect information about how visitors interact with our website. Google Analytics may collect data such as your IP address, browsing behavior, and device information.

This information helps us analyze website performance and improve user experience.

You can learn more about how Google uses your data here:
https://policies.google.com/privacy

You can opt out of Google Analytics tracking here:
https://tools.google.com/dlpage/gaoptout

Google Ads

We use Google Ads and related remarketing services to advertise online. Google may use cookies and tracking technologies to show you ads based on your previous visits to our website.

You can manage your ad preferences here:
https://adssettings.google.com

Facebook Pixel

We use Facebook Pixel to measure advertising effectiveness and deliver relevant ads on Facebook and Instagram. This tool may track your interactions with our website and connect them to your Facebook account.

You can learn more about Facebook’s data practices here:
https://www.facebook.com/privacy/policy/

You can manage ad preferences within your Facebook account settings.

5. How We Protect Your Information

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or misuse.

However, no internet transmission or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Sharing Your Information

We may share your information only in the following circumstances:

  • With service providers who help operate our website or business

  • When required by law or legal process

  • To protect our rights, property, or safety

  • In connection with a business transfer or merger

We do not sell or rent your personal information to third parties.

7. Your Privacy Rights

Depending on your location, you may have rights regarding your personal information, including the right to:

  • Request access to your personal data

  • Request correction or deletion

  • Opt out of certain marketing communications

To make a privacy-related request, please contact us using the information below.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies.

9. Children’s Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 13, we will promptly delete it.

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this page periodically.

11. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact:

Back Bay Pest
Virginia Beach, VA
Phone: 757-574-8200
Email: leads@backbaypest.com
Website: https://backbaypest.com/